The parent company of Cerbo and OptiMantra

Providers run the practice. We build what keeps it running.

Providi is the parent company of Cerbo and OptiMantra, EHR and practice management products built for the cash-pay personalized care market.

Meet the brands Talk with our team

About Providi

Built one clinic at a time.

Provider in a white coat reviewing a tablet

It started in the clinic. In 2011, Cerbo and OptiMantra each set out to help one practitioner solve the problems in their own practice. Today thousands of clinics in the cash-pay personalized care market run on them, and we still begin where we did then, by listening to the providers who use them every day.

Providi is the parent company that brings Cerbo and OptiMantra together. Since 2025, Mainsail Partners has been our strategic investor and partner. That partnership lets us invest in the future of personalized care, do more for our providers and be the best partner we can be.

We are provider-first.

That's how we approach AI too. It helps us deliver value to providers faster, through our AI products and the way we work, and it never comes at the cost of the outcomes providers need.

Since 2011: dedicated to personalized care
Thousands: of clinics run on Cerbo and OptiMantra

We go where the Provider goes

Personalized care, measurably better at scale.

Our mission

To empower personalized care providers to deliver better patient outcomes and create thriving practices.

Our vision

We envision a future where we enable personalized care providers with the technology, data and autonomy to deliver measurably better outcomes at scale.

Nurse practitioner in scrubs holding a tablet

Our brands

One company. Two brands.

Providi is the company. Cerbo and OptiMantra are the products independent and specialty practices use to run their business.

Both products include

Charting
Scheduling
Billing and payments
Patient portal
E-prescribing
Telehealth

Highly configurable EHR and practice management built for longitudinal care.

Highly configurableSet up charting, templates and workflows around how you practice.
55+ lab integrationsOrder labs and get results back from the labs personalized care depends on.
Open APIConnect Cerbo to the other tools your practice runs on.
Longitudinal careFollow each patient's full history in one record, year over year.

Built for

Functional medicine
Integrative medicine
Longevity
Wellness
Direct primary care
Concierge

See how Cerbo works

Powerful EHR and practice management that's easy to start and scales with you.

Easy to get startedGet your practice up and running fast, without a long setup.
Multi-modalityRun medical, aesthetic and behavioral health services in one product.
Insurance billingBill insurance alongside cash-pay services.
Scales with youGrows with your practice as you add providers, services and locations.

Built for

Functional medicine
Integrative medicine
Longevity
Wellness
Direct primary care
Concierge
Med spa
Behavioral health

See how OptiMantra works

Leadership

Meet our leadership team.

The people who run Providi, Cerbo and OptiMantra.

Jeff Hindman

Chief Executive Officer

Tony Bakshi

Chief Financial Officer

Nishant Phadnis

Chief Product Officer

Wes Dembinski

Chief Technology Officer

Sonal Owings

Chief Customer Officer

Karen Roberto

Vice President, Marketing

John Brauchie

Vice President, Sales

Crystal Gatto

Vice President, People

The Providi way

The values that drive Providi.

Customer first. Always.

We, not me

Curious before certain

Best idea leads

How we speak matters

Play to win

Focus and finish

Fun fuels the climb

Careers

Build what providers run on.

We're one team across Cerbo and OptiMantra, hiring people who stay curious, back each other up and play to win.

See open roles

Partners, press and practices

Talk with Providi.

Exploring a partnership, writing a story or looking at Cerbo or OptiMantra for your practice? Tell us a little about yourself and we'll connect you with the right person.